Description
Breaking away from the norm can be a dangerous move for manufacturers; for instance, if you were to purchase a Maserati, you’d expect smooth Italian performance machine wrapped in a Grand tourer attire.
Changing what customers expect from you could lead to a major catastrophe or set the brand on a new path with the internet nodding in cheer.
The Maserati MC20 Coupe represents the latter and ushers in a new perception of the Italian automaker.
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